We’re delighted that our Digital Marketing Coordinator has been shortlisted at the Professional Adviser’s New Talent Awards 2019 for the ‘Marketer of the Year’ category.
The Professional Adviser has launched its inaugural New Talent Awards in partnership with Architas to celebrate the emerging talent in financial advice – recognising and identifying the sector’s future leaders as well as shining the spotlight on the organisations and individuals that are helping develop and foster new talent in the industry. The awards are not about young versus old; they are about celebrating and recognising the achievements of those at the beginning of their career in the sector and championing the organisations that do the most to develop talent in the industry.
There were a great number of entries so being shortlisted is a fantastic achievement for Truly Independent. The winners will be announced at the awards ceremony taking place at Glaziers Hall, London, at the end of September.
In 2016, Truly Independent took the step to employ a Marketing expert to help the company grow and improve the already excellent adviser support offering. The aim was to grow the brand, recruit more IFAs and increase client lead generation for our advisers as well. We now have over 50 IFAs and are continuing to recruit more as we aim to reach 100 IFAs and be the leading IFA firm in the UK for financial advice. Client lead enquiries have grown enormously with our advisers receiving regular enquiries each month.
As well as doing marketing for our overall brand, we also offer individual marketing support for our advisers to help them grow their business. This includes each adviser having a dedicated page on our website and being part of the ‘find an ifa’ search tool where potential clients can enter their location and it will bring up the adviser nearest to them. Additional services include tailored marketing packages where we design and develop the advisers own personal website, which also includes a personalised video. On top of this we can provide website management and advertising support on various digital marketing channels such as Google Adwords and social media.
We are currently working on more exciting marketing strategies as we approach our 10 year anniversary since being authorised in early 2020.
To find out more about the marketing services we provide our advisers click here.